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Yaniv

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  • Display Guidelines

    Taboola’s display guidelines help ensure that our publisher partners, advertisers, and users have an excellent experience on the Taboola network. Towards that end, Taboola’s recommendations must in...

  • Audience Exchange

    Taboola’s Audience Exchange infrastructure helps publishers manage and optimize the flow of traffic across their network of sister and partner sites. Using the Taboola Backstage dashboard, audience...

  • Video

      As brands allocate bigger budgets towards online video promotion, the format has become a key revenue opportunity throughout the industry. Native video ads typically earn 3-6x higher RPMs than a...

  • Widgets

      Taboola’s content recommendations widget enables publishers to personalize their online properties, delivering unique experiences for each user similar to how Amazon and Netflix optimize their w...

  • Why Taboola?

    Taboola is the world’s largest content discovery platform, serving over 450 billion recommendations to over 1.4 billion unique visitors every month. We help publishers grow their business through a...

  • Account Set Up

    Once you have signed up to Taboola and your account has been approved, it’s important to set up your payment process as soon as possible. This quick, one-time action ensures that you’ll get paid on...

  • Traffic Acquisition

    For many publishers, Taboola has become a major source of traffic alongside search and social, helping to diversify their overall audience development efforts. Users who arrive at your site through...

  • General Best Practices For Improving RPM

    Given the number of variables at play any time someone loads a webpage, it can be difficult to fully predict or explain fluctuations in RPMs. There is no one-size-fits-all playbook that is optimal ...

  • Interaction Funnel

    Users can only engage with Taboola’s content recommendations if those recommendations are visible on the page. The Interaction Funnel report shows publishers what percentage of on-site users are se...

  • Recirculation Summary

    In addition to monetization, many publishers use Taboola’s predictive engine to recirculate their own content to on-site users. These “organic” recommendations can be served alongside paid items (a...