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Yaniv

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Latest activity by Yaniv
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    Yaniv created an article,

    Payment FAQs

    If you have a question about publisher payments that isn’t covered below, please contact financepubs@taboola.com and include the following information in your email: Backstage Name (e.g. Sample Pu...

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    Yaniv created an article,

    Verifying Your Site Metadata

      Metadata tags, stored in the <head> of your HTML source code, preserve important information about each web page, such as title, category, or publish date. Search engines, social sites, and aggre...

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    Yaniv created an article,

    Getting Ready For Implementation

    Implementing Taboola's recommendations is a simple, straightforward process that requires little code experience or expertise. Before getting started, there are a few basic things to consider that ...

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    Yaniv created an article,

    Read More

    Publishers use “Read More” buttons to boost audience engagement, particularly on mobile devices. The UX feature shortens the viewable length of an article and raises the visibility of below-the-ar...

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    Yaniv created an article,

    Traffic Acquisition

    For many publishers, Taboola has become a major source of traffic alongside search and social, helping to diversify their overall audience development efforts. Users who arrive at your site through...

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    Yaniv created an article,

    General Best Practices For Improving RPM

    Given the number of variables at play any time someone loads a webpage, it can be difficult to fully predict or explain fluctuations in RPMs. There is no one-size-fits-all playbook that is optimal ...

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    Yaniv created an article,

    Visit Value

      There is a cost to acquiring new audiences for your website, and the value of an on-site visit can vary significantly depending on where that user is coming from. Taboola’s Visit Value report he...

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    Yaniv created an article,

    Interaction Funnel

    Users can only engage with Taboola’s content recommendations if those recommendations are visible on the page. The Interaction Funnel report shows publishers what percentage of on-site users are se...

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    Yaniv created an article,

    Recirculation Summary

    In addition to monetization, many publishers use Taboola’s predictive engine to recirculate their own content to on-site users. These “organic” recommendations can be served alongside paid items (a...

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    Yaniv created an article,

    Revenue Summary

    The Revenue Summary report enables publishers to see how Taboola’s sponsored recommendations are performing across their site(s). Backstage users can set a particular date range for viewing this da...