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Yaniv

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  • Traffic Acquisition

    For many publishers, Taboola has become a major source of traffic alongside search and social, helping to diversify their overall audience development efforts. Users who arrive at your site through...

  • General Best Practices For Improving RPM

    Given the number of variables at play any time someone loads a webpage, it can be difficult to fully predict or explain fluctuations in RPMs. There is no one-size-fits-all playbook that is optimal ...

  • Recirculation Summary

    In addition to monetization, many publishers use Taboola’s predictive engine to recirculate their own content to on-site users. These “organic” recommendations can be served alongside paid items (a...

  • Why Taboola?

    Taboola is the world’s largest content discovery platform, serving over 450 billion recommendations to over 1.4 billion unique visitors every month. We help publishers grow their business through a...

  • How To Get New Account

    Sign up with Taboola, the world's largest content discovery platform, and within days you’ll be able to build audience, drive engagement, and boost monetization through our personalized recommendat...

  • How to Add a New Site

    If you have another site you’d like to add to your network, please reach out to your account manager and provide the additional URL(s) that you would like to monetize with Taboola. Please note that...

  • Audience Exchange

    Taboola’s Audience Exchange infrastructure helps publishers manage and optimize the flow of traffic across their network of sister and partner sites. Using the Taboola Backstage dashboard, audience...

  • How We Measure Performance

    Backstage is Taboola’s recommendations management and analytics dashboard. All Taboola platform features can be viewed and managed through this unified console. Using the Backstage dashboard, your ...

  • Revenue Summary

    The Revenue Summary report enables publishers to see how Taboola’s sponsored recommendations are performing across their site(s). Backstage users can set a particular date range for viewing this da...

  • Interaction Funnel

    Users can only engage with Taboola’s content recommendations if those recommendations are visible on the page. The Interaction Funnel report shows publishers what percentage of on-site users are se...